The Pune Municipal Corporation (PMC) is cracking down on unauthorized advertisements in the city by designating 380 specific locations for temporary ads. Here are the key details you need to know about this new regulation:

1. Designated Locations: The PMC has identified 380 spots where legal temporary advertisements, including banners, boards, posters, and flags, can be displayed.

2. Permission Requirement: Before placing any advertisements at the designated locations, individuals and organizations must secure proper permissions through regional offices.

3. Legal Consequences: Unauthorized advertisements outside the approved spots will face legal action under the Maharashtra Property Defacement Act, 1995.

The issue of unauthorized advertising has long plagued Pune, with large banners and flex posters cluttering the cityscape. The PMC hopes that these new regulations will help curb visual pollution and improve the overall aesthetic appeal of Pune.

However, there are some gaps in the information provided by the PMC. For instance, the allowable dimensions for advertisements at designated spots and the fees applicable for securing permissions are not clearly outlined.

Additionally, there have been administrative challenges within the department responsible for overseeing the advertisement process. Some officials have reportedly been hesitant to provide information to the media, raising concerns about the effective implementation of these new regulations.

Overall, the PMC’s efforts to regulate unauthorized advertisements are a step in the right direction towards beautifying Pune and preserving its visual appeal. Let’s hope that these new regulations will be effectively implemented to make Pune a cleaner and more visually appealing city.

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